(NEWSER– A group in San Francisco has launched apetition urging the mayor to get the city's cost of living under control—and $4 toast is at the heart of it, reports theSan Francisco Chronicle. This all started several weeks ago with a blog post in Venture Beat by Jolie O'Dell who complained about shelling out $6 for a piece of toast and a cup of coffee at a local eatery. O'Dell blamed the city's well-paid tech community for driving up prices at the expense of middle- and working-class families, laying out a cycle that involves the rise of "bourgie businesses."

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